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October 18, 2024Case Study
10
Nike logo in white

The Challenge

We received a rush request to provide a video wall for a Nike Air Jordan commercial featuring star Celtics player, Jayson Tatum, which they needed to shoot off site at Red Sky Studios. We had just five days to plan the LED Wall configuration, while some of the creative concepts were still in development. Of course, we took the job!

The Plan

Hold a large amount of best-in-class AOTO RM2.3 LED panels, and line up our team to be ready for anything. The configuration for the wall and the wall content evolved several times in the prep stage, but we rolled with the changes and adjusted accordingly.

The Results

One happy client after a flawless production, despite a tight timeline and last minute changes.

Partners

Scheme Engine Logo in white
Red Sky Logo in White

Crew

Executive Producer – Jannie McInnes
Director – Anthony Jamari Thomas
Line Producer – Megan Gutman
Prod Supervisors – Samantha Clements, Steve Oare
Commercial Coor – Aaron Kaplow
Assistant – Odes Frebyrd
2nd AD – Tony Soprano

Camera

DP – Cory Burmester
Steadicam – Zachary Christopher Stanke
1st AC (A-Cam) – Pat Kelly
1st AC (B-Cam) – Zack Shultz
2nd AC – Mary Anne Janke
DIT – Matthew Dorris

Electric

Gaffer – Dave Cambria
BB Electric – Eric Goddard
Board OP – Gordon Manson
Electric – Carlos Bermudez, Ryan Pray, Jim Mitchell, Roger Marbury

Grip

Key Grip – Frank Montesanto
Best Boy Grip – Robbie Knowles
Dolly Grip – Daryl Temple
Mosys Head Tech – Rob Kelly
Grip – Chris Ryerson, Joe Battista, Billy Sears, Henry Tompkins
Studio Manager – Matt Goddard

Art

Production Designer – Audrey Ledoux
Props – Amanda Solitis
Set Dressers – Isaac Perry, Dug Mor, Mike Robinson
Art Assistants – Dylan Rykerson, Harrison Wayne
Creative Consultant – Jessica Garrison

Wardrobe / Makeup

Stylist (Wardrobe) – Taisha Suero
Stylist Assistant (Wardrobe) – Nicole Resendes
Makeup Artists – Sher Williams, Jean Carney

Script / VTR / Sound

Sound – Tom Williams
Boom Op – Joel Reidy
VTR – Josh Pressey
Teleprompter – Sue Willard-Keiss
Script Supervisor – Jillian Roache

Locations

Locations – Karen Stark

Medic

Medic – Roger Dilligham

Production Support

Moho Driver – Bobby, Per Global
Craft Service – Jessica Rubin
Craft Assistant – Kim Stewart
PA – Jesse Hotvedt, Hope Henkenmeier, Ben Mohr, Maritza Diaz, Miatta Shafore, Jay Van Pelt, Kurt Bergeron

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