

The Challenge
We received a rush request to provide a video wall for a Nike Air Jordan commercial featuring star Celtics player, Jayson Tatum, which they needed to shoot off site at Red Sky Studios. We had just five days to plan the LED Wall configuration, while some of the creative concepts were still in development. Of course, we took the job!
The Plan
Hold a large amount of best-in-class AOTO RM2.3 LED panels, and line up our team to be ready for anything. The configuration for the wall and the wall content evolved several times in the prep stage, but we rolled with the changes and adjusted accordingly.
The Results
One happy client after a flawless production, despite a tight timeline and last minute changes.
Partners


Crew
Executive Producer – Jannie McInnes
Director – Anthony Jamari Thomas
Line Producer – Megan Gutman
Prod Supervisors – Samantha Clements, Steve Oare
Commercial Coor – Aaron Kaplow
Assistant – Odes Frebyrd
2nd AD – Tony Soprano
Camera
DP – Cory Burmester
Steadicam – Zachary Christopher Stanke
1st AC (A-Cam) – Pat Kelly
1st AC (B-Cam) – Zack Shultz
2nd AC – Mary Anne Janke
DIT – Matthew Dorris
Electric
Gaffer – Dave Cambria
BB Electric – Eric Goddard
Board OP – Gordon Manson
Electric – Carlos Bermudez, Ryan Pray, Jim Mitchell, Roger Marbury
Grip
Key Grip – Frank Montesanto
Best Boy Grip – Robbie Knowles
Dolly Grip – Daryl Temple
Mosys Head Tech – Rob Kelly
Grip – Chris Ryerson, Joe Battista, Billy Sears, Henry Tompkins
Studio Manager – Matt Goddard
Art
Production Designer – Audrey Ledoux
Props – Amanda Solitis
Set Dressers – Isaac Perry, Dug Mor, Mike Robinson
Art Assistants – Dylan Rykerson, Harrison Wayne
Creative Consultant – Jessica Garrison
Wardrobe / Makeup
Stylist (Wardrobe) – Taisha Suero
Stylist Assistant (Wardrobe) – Nicole Resendes
Makeup Artists – Sher Williams, Jean Carney
Script / VTR / Sound
Sound – Tom Williams
Boom Op – Joel Reidy
VTR – Josh Pressey
Teleprompter – Sue Willard-Keiss
Script Supervisor – Jillian Roache
Locations
Locations – Karen Stark
Medic
Medic – Roger Dilligham
Production Support
Moho Driver – Bobby, Per Global
Craft Service – Jessica Rubin
Craft Assistant – Kim Stewart
PA – Jesse Hotvedt, Hope Henkenmeier, Ben Mohr, Maritza Diaz, Miatta Shafore, Jay Van Pelt, Kurt Bergeron